The drastic changes that have taken place in the consumption of communication in the world have brought about a series of redefinitions about the image and how to teach it. Every day we are bombarded by hundreds of photos, videos and texts. That infinite possibility of transmitting information becomes its worst enemy: it makes it invisible.Our goal is to train professionals with solid historical and conceptual knowledge, who develop the ability to discern and take a stand against the contents and forms of visual communication.